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Immersion

Missional Entrepreneurship

Training for Pioneers at the Intersection of the Marketplace and God’s Mission

Sterling, VA
January 29-31, 2025

Your neighborhood is full of people who will likely never come to your church.

What can churches and Christian leaders do to bless our communities and connect with our neighbors?

Many churches find new vitality by opening “missional businesses” that not only produce income but also build meaningful relationships in an increasingly disconnected world.

Everyday churches like yours are using their underutilized properties to address local needs, such as tiny home communities, affordable daycare, and community gathering spaces. Join us to explore the Bible’s vision of how God’s people impact their community and imagine new ways your church can join in.

Join us at Riverside Presbyterian Church, home of the bustling Ridgetop Cafe, to learn:

Ridgetop Cafe is so much more than a business. Expand your imagination for what is possible in your setting as you see, taste, and experience unique ways that mission and ministry can thrive in the midst of the marketplace.

Get a Taste

On-Site Training and Inspiration

Biblically Rooted

Discover God’s heart for mission and how that impacts our church’s approach.

Practitioner Led

Learn from practitioners who have started businesses, reimagined church buildings and more

Actionable Focus

Learn practical strategies you can apply as soon as you get home.

Training Includes

  • Robust Times of Prayer and Worship
    Following God into mission begins with positioning ourselves to listen to God. This gathering will be framed with times of prayer and worship that help us position ourselves to listen to the Holy Spirit.
  • Immersive Experience
    The training will take place at Ridgetop Coffee and Tea, a missional business in Sterling, Virginia. You’ll enjoy premium coffee from our baristas and overhear the bustling sounds of families in the play area. You will also have the opportunity for a panel discussion with the team of people who brought that vision into reality.
  • Focus on Context
    Not every approach is for you! Presentations and dialogue will focus on essential elements of developing an entrepreneurial mission that fits your context.
  • Targeted Breakout Sessions
    Do you have a specific area of interest or concern? You can look forward to breakout sessions with experts in fields such as nonprofit accounting, investor pitches, business planning, and more.
  • Q and A
    Beyond presentations, there will be dedicated times for you to explore your concerns, issues, and questions.

Your Guides

Shannon Kiser

Senior Director of Fresh Expressions, North America

Brian Clark

Director, Missional Incubator

Edwin Andrade

Lead Pastor, Riverside Presbyterian Church

Jesse Colon

Worship Leader

Jeff Hulett

Founder and President, Personal Finance Reimagined

Nikki Collins

1001 New Worshiping Communities

Carla Leon

President and CEO, Just Like Family Home Care

Chris Holland

Executive Director, The Common Place

Casey Thompson

Pastor, Idylwood and Knox Presbyterian Churches

John Molina-Moore

General Presbyter, National Capital Presbytery

In-Depth PReconference Event

FAITHFUL FUTURES
Empowering Mission Through Property and Enterprise

Arrive early to discover how congregations turn underutilized spaces into mission-driven community hubs.

Imagine your church property as more than walls and pews—what if it became a launchpad for mission and community transformation?

  • What resources are sitting right in front of you?
  • What needs could you meet in your neighborhood today?
  • What if your congregation could unlock these possibilities to serve your community—and bring your mission to life?

Join us to hear from leaders who’ve seen the potential in empty spaces and have caught a powerful vision for how God can use them. Together, we’ll explore how to turn underutilized spaces into dynamic hubs of community, discipleship, and service.

Here’s what’s waiting for you:

  • Stories to spark your imagination
  • Solid insights on using church property for social enterprise
  • Hands-on practice with the Good Futures Accelerator—a tool you can bring back to your congregation (see more here)

Cost: $70 includes three meals, snacks, and a book!

Tuesday, January 28

5:00 PM
Registration and Welcome Reception

Join us for an informal welcome at Riverside Church to kick off the event with networking and light refreshments.

6:30 PM
Dinner and Worship

Enjoy dinner followed by a worship session, setting the tone for reflection and community building.

7:30 PM
Keynote with Q&A: Chelsea Spyres

Chelsea Spyres, founder of The Kitchen Collective in Wilmington, DE, will share insights on creating sustainable, mission-driven ventures, followed by a Q&A session.

Wednesday, January 29

8:00 AM
Breakfast

Start the day with breakfast and informal conversations.

9:00 AM
Reflection and Dreaming

Spend time in guided reflection to explore personal and communal visions for missional entrepreneurship.

10:00 AM
Keynote: Mark Elsdon

Mark Elsdon, author of Gone for Good: Negotiating the Coming Wave of Church Property Transition, will discuss how churches can leverage their property for sustainable futures.

12:00 PM
Lunch

Take a break to enjoy lunch and connect with fellow attendees.

1:00 PM
Experiencing the Good Futures Accelerator

Engage in hands-on activities to explore pathways for sustainable and impactful community-focused ventures.

2:30 PM
Now What?

Reflect on key learnings and discuss next steps for implementing missional entrepreneurship in your context.

3:00 PM
Wrap Up and Prepare for the Missional Entrepreneurship Immersion

Conclude the event with final reflections and preparations for those continuing on to the Missional Entrepreneurship Immersion.

What to Expect

Immersion Schedule

3:00-4:00 PM
Check In (Coffee and Tea available)
4:00-4:15 PM
Welcome and Connect
4:15-4:45 PM
Worship
4:45-5:30 PM
Group Session: Unless the Lord

Brian Clark
This is God’s mission. As we embark on conversations around missional entrepreneurship, we do so recognizing that this is a work that only God can do. How do we grow in attentiveness to the leadings of God’s Spirit and grow to trust God with a future that we cannot control?

5:30-6:15 PM
Dinner
6:15-7:15 PM
The Cloud of Witnesses: Ridgetop Coffee and Tea Panel with Q and A

When a congregation recognizes that they can’t continue doing the same thing without seeing diminishing impact, what does it look like to take a risk to change the trajectory? This is the story of how Ridgetop Coffee and Tea emerged. Hear a panel reflect on that journey: why and how they made the pivot, what it meant to lead a congregation into this experiment, how they developed the mission and business plan, what they are discovering about the power of hospitality, how to make the mission a priority, and what lessons have been learned along this journey.

7:15-7:45 PM
Dessert and Group Discussion

This time is dedicated to processing the insights from the panel discussion, connecting with others as we begin to explore what missional entrepreneurship could look like in our own contexts.

8:00-8:30 PM
Group Shareback, Closing Remarks, and Prayer
Breakfast on your own, coffee service available
9:00-9:30 AM
Morning Worship

Begin your day in a time of worship as we collectively focus on centering our mission and purpose in God. This worship session will create space for reflection and alignment as we continue exploring missional entrepreneurship.

9:30-9:50 AM
Group Session: Missional Compelling Social Enterprises and Businesses

Brian Clark
What does it look like today to go into our communities in a way that the community actually wants to engage with the church? The witness of the early church reminds us that engaging people in the marketplace and community partnerships are not new approaches to the mission of God in our world. How do we identify and activate compelling initiatives in our 21st century context?

9:50-10:15 AM
Group Discussion
10:15-10:30 AM
Break (coffee and snacks available)
10:30-11:30 AM
The Cloud of Witnesses: Experts in the Field

What do you do if you don’t have expertise in accounting practices, zoning complexities, renovation requirements, angel investing, marketing and brand management, and more? You learn from those who do have the expertise! This panel time will offer a 30,000 foot view of some things you will need to consider, with a time for Q & A (with more time for deeper dives into these areas during after-lunch breakout sessions).

Jeff Hulett, Founder and President of Personal Finance Reimagined

Nikki Collins, Coordinator of 1001 New Worshiping Communities and Founder of Bare Bulb Coffee

Carla Leon, CEO of “Just like Family” one of the largest home health care companies in North America purchased and owned by a group of visionary church people.

Chris Holland, Executive Director, The Common Place and Executive Pastor of Salt & Light

11:30-12:15 PM
Interactive Table Discussions
12:15-1:00 PM
Lunch
1:00-2:30 PM
Breakout Session 1

Developing An Entrepreneurial Road Map—Jeff Hulett

How do you craft a mission-driven business plan? How do you wrap your head around some of the big questions related to start up costs, financial projections, marketing, and legal and regulatory requirements? What do you set goals and operational strategy? A compelling business may start with an idea, but that idea needs some work to become a robust plan. This session will bring into focus the important elements to clarify before you take the leap into an entrepreneurial business or social enterprise.

The Ups and Downs of Starting a New Faith Community Connected to a Compelling Business—Nikki Collins

Nikki has experienced the joy, the challenges, and the pressures of starting a new faith community out of a coffee café start up. This session will be an honest look at the advantages and disadvantages of forming a new faith community and a compelling business simultaneously. What are the organizational pieces that need to be in place for this to not only be “successful” but “sustainable” both financially and personally?

Innovating for Impact: Running a Social Enterprise that Changes Lives—Chris Holland

As Executive Director of Common Place and Executive Pastor of Salt and Light, Chris Holland brings real world experience in the transformative potential of social enterprises and cross-sector collaboration. This session will provide strategies for designing sustainable social enterprises, leveraging the unique assets of faith communities, and aligning diverse values and goals for collective impact. Topics include creating shared initiatives that bridge spiritual and practical needs and building networks that prioritize long-term community well-being.

2:30-3:00 PM
Break and Snack
3:00-4:30 PM
Breakout Session 2

Ideating Opportunities for Compelling Business or Social Enterprise—Mike Bartholomew

How do you generate new business ideas and evaluate and choose the best path forward? How do you consider market analysis, feasibility, and potential profitability while simultaneously weighing the desire for mission impact? This session will create space for ideating opportunities, as well as provide frameworks for decision-making and calculated risk-taking.

The Intersection of Profit and Social Enterprise—Carla Leon

Churches can begin to think outside of the nonprofit or start-it-from-scratch mindsets. How might you embrace the for-profit space faithfully, and what might be unleashed if you did? Should you build a business of your own or are there advantages to franchising or partnering? This session will help you sort through these questions and more as you learn how the church can be an agent of tremendous social impact through social enterprise.

What Does it Take to be an Existing Church That Helps Start a Non Profit?—Casey Thompson and John Molina-Moore

Paul and Barnabus were missionaries, but they wouldn’t have been able to do it without Antioch, the sending Church. If you don’t have the energy or the gifts to connect with the community that God is placing on your heart, how can you step out in faith and help to start something that others will carry forward? This session will help you envision how your church or judicatory can take some courageous steps into your local community, intersect with the needs of your community, and be a part of something that God wants to unfold in your community.

4:30-5:30 PM
Break
5:30-6:15 PM
Dinner
6:15-6:45
Group Session: Where Jesus is Not Known

Shannon Kiser
Shannon Kiser will lead us in an exploration of what it means to embody the way of Jesus in today’s chaotic and anxious world. Instead of focusing on drawing people into our church buildings, Shannon will challenge us to follow Jesus into the world—seeking out the lost, forgotten, and marginalized. This session will help us consider how we can take the Gospel beyond the walls of the church and into the places where it is most needed.

6:45-7:45 PM
Worship
9:00-9:20 AM
Morning Worship

Start the final day of the event with a time of worship, creating space for reflection on our journey so far and setting the tone for the closing sessions. This worship will help us ground ourselves spiritually before engaging in the final discussions and takeaways.

9:20-9:40 AM
Group Session: Reimagining Temple and Church

Brian Clark
Are our church facilities “Sacred Space” or assets that can be leveraged for the mission of God in a local community? How can we recognize what we have rather than dwell on our scarcity? In this session, we will wrestle with the opportunities before us as we imagine new possibilities for our facilities.

9:40-10:20 AM
Group Discussion
10:20-10:30 AM
Break (coffee and snacks available)
10:30-11:00
Closing Remarks and Blessing

As the event draws to a close, we will gather one last time for final reflections and a time of blessing. This session will leave us with encouragement, hope, and a renewed sense of purpose as we return to our communities, ready to implement the lessons we’ve learned and continue on the path of missional entrepreneurship.

Dig DEEPER

Breakout Sessions

Breakout Session 1

Developing An Entrepreneurial Road Map—Jeff Hulett

How do you craft a mission-driven business plan? How do you wrap your head around some of the big questions related to start up costs, financial projections, marketing, and legal and regulatory requirements? What do you set goals and operational strategy? A compelling business may start with an idea, but that idea needs some work to become a robust plan. This session will bring into focus the important elements to clarify before you take the leap into an entrepreneurial business or social enterprise.

The Ups and Downs of Starting a New Faith Community Connected to a Compelling Business—Nikki Collins

Nikki has experienced the joy, the challenges, and the pressures of starting a new faith community out of a coffee café start up. This session will be an honest look at the advantages and disadvantages of forming a new faith community and a compelling business simultaneously. What are the organizational pieces that need to be in place for this to not only be “successful” but “sustainable” both financially and personally?

Innovating for Impact: Running a Social Enterprise that Changes Lives—Chris Holland

As Executive Director of Common Place and Executive Pastor of Salt and Light, Chris Holland brings real world experience in the transformative potential of social enterprises and cross-sector collaboration. This session will provide strategies for designing sustainable social enterprises, leveraging the unique assets of faith communities, and aligning diverse values and goals for collective impact. Topics include creating shared initiatives that bridge spiritual and practical needs and building networks that prioritize long-term community well-being.

Breakout Session 2

Ideating Opportunities for Compelling Business or Social Enterprise—Mike Bartholomew

How do you generate new business ideas and evaluate and choose the best path forward? How do you consider market analysis, feasibility, and potential profitability while simultaneously weighing the desire for mission impact? This session will create space for ideating opportunities, as well as provide frameworks for decision-making and calculated risk-taking.

The Intersection of Profit and Social Enterprise—Carla Leon

Churches can begin to think outside of the nonprofit or start-it-from-scratch mindsets. How might you embrace the for-profit space faithfully, and what might be unleashed if you did? Should you build a business of your own or are there advantages to franchising or partnering? This session will help you sort through these questions and more as you learn how the church can be an agent of tremendous social impact through social enterprise.

What Does it Take to be an Existing Church That Helps Start a Non Profit?—Casey Thompson and John Molina-Moore

Paul and Barnabus were missionaries, but they wouldn’t have been able to do it without Antioch, the sending Church. If you don’t have the energy or the gifts to connect with the community that God is placing on your heart, how can you step out in faith and help to start something that others will carry forward? This session will help you envision how your church or judicatory can take some courageous steps into your local community, intersect with the needs of your community, and be a part of something that God wants to unfold in your community.

Businesswoman smiling during a meeting in office. Cheerful female professional looking at male colleague and smiling.

Fresh Expressions provides access to outstanding resources, training and tools to our 900+ local churches in their quest to make disciples.

James Swanson
Retired Bishop, Mississippi Conference of the United Methodist Church
FAqs

More questions?

When does the training take place?

Good Futures Preconference will take place January 28-29, 2025

Missional Entrepreneurship Immersion January 29-31,  2025

What is included in the price?

The Missional Entrepreneurship Immersion is $225 and includes lunch, dinner, and beverages throughout the training.

The Good Future Preconference is $70 and includes meals and a book. You may choose to register for both the immersion and the preconference, or for just one.

Please note that lodging and transportation are not included.

Where should I stay?

A specially priced block of rooms is available at Hyatt Place Sterling/Dulles Airport-North (21481 Ridgetop Circle, Sterling, Virginia 20166). Reserve your spot HERE.

How do I get there?

Ridgetop Coffee and Tea is located at 21631 Ridgetop Circle, Sterling, VA 20166. There will be limited shuttle rides available from Dulles Airport. If you cannot make the shuttle, you’re encouraged to take a taxi or ride share.